27 May 2014

Assistant Manager – Marketing Job Vacancy

Kenya Orient Insurance: 
We are a leading general insurance company registered in Kenya that has been in operation for more than 30 years.

We have 13 branches and a talent base of over 140 staff. We are renowned for developing innovative insurance products such as Orient Mobile, Excess Free Motor Pack, Orient Home and other revolutionary products.

At Kenya Orient Insurance, we take pride in our highly qualified professionals who deliver our mission every day to provide Unique,
Relevant and Innovative insurance solutions that exceed our customer’s expectations.

We are seeking to recruit high calibre individuals to join our team of professionals in the
following position: 

Assistant Manager – Marketing
Division: Marketing & Business Development
Immediate Supervisor: Head of Marketing & Business Development

Overall Responsibility: 
The position is responsible for monitoring and analyzing market trends, studying competitors products and services, exploring innovative ways of coming up with new competitive products, identifying target markets and coming up with communication strategies to boost KOIL’s profitable growth.

Key Tasks, Duties and Responsibilities

  • Identifying, vetting and recruitment of quality intermediaries as per the company’s terms and conditions
  • Negotiating and & agreeing on service level agreements in relation to production targets with these intermediaries.
  • In coordination with the marketing manager, ensuring that yearly business acquisition targets for corporate clients are attained
  • Conducting routine formal policyholder / intermediaries marketing field audits to confirm and report on the insured’s perception and satisfaction levels on the service rendered
  • Organising and coordinating regular marketing drives and direct interactions with the customers and intermediaries
  • Key member of the product development committee charged with coming up with unique, innovative and cost effective ideas to improve the companies offering in products and service delivery
  • Holding regular service meeting with the corporate clients.
  • In conjunction with the business development executive, providing management with structured reports on market intelligence and key action areas that need attention and following up to ensure implementation / remedial measures are taken
  • Monitoring the conversation rate of new business leads to actual policies
  • Soliciting and negotiating special incentives to top performing intermediaries
  • Promoting a positive image of the company through service protocols to policyholders, brokers and other intermediaries, members of the public and other stakeholders. Such promotion may include public speaking, other forms of public relations, etc.
  • Preparing and submitting regular & timely management reports on marketing activities in their jurisdiction, marketing activities being undertaken, challenges faced and business acquisition strategies in place
  • Gathering, market intelligence on competitors within the designated Region, such as: -Products and policy contract packaging, Target markets and clients, Premium rates and underwriting techniques, Sales and broker network and Client base etc.


  • Bachelor’s Degree in Business Administration or equivalent
  • 5 years of professional experience
  • Experience in managing retail operation


  • Knowledge in Claims, Underwriting and pricing
  • Risk perception and assessment
  • Ability to lead and develop others
  • Ability to build relationships, innovative, analytical thinking and customer orientation.

How to Apply
If you have the required professional and academic qualifications and are interested in the position, kindly send us your Application/Resume to by Friday, 30th May 2014 indicating the job title as the subject of your email.

Do Not Attach Certificates.

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