25 May 2017

Alcohol – Sales Team Leader Job in Kenya

Location: Mombasa road, Nairobi

Our client, a distributor of well-recognized liquor, is recruiting an experienced Sales Team Leader.

Position Summary
Supervises assigned Sales Representatives. Ensures the sale of Company products to potential retail customers through the prospecting of new contacts.

Directs the sale of Company products and services to existing accounts through the management of field Sales Representatives. Trains new Sales Representatives and ensures understanding of organization policies, practices, products, and services.

Directs the execution of sales plans and sales promotions to ensure the achievement of assigned sales goals. Provides regular/special reports detailing the measurement of results compared to assigned sales objectives.

Job Responsibilities

  • Represents the company in a professional Manner
  • Ensures the attainment of sales goals through the regular evaluation of vendor/partner relationships, new business opportunities, and voids in present sales/service levels.
  • Supervises Sales Representatives to ensure maximum sales/profits from assigned accounts. Coaches, directs, counsels Sales Representatives on overall performance. 
  • Defines expectations and monitors progress.
  • Conducts team meetings with Sales Representatives. Introduces new products, services, and policies. Advises
  • Sales Representatives of new promotions/programs. Provides summary of current/projected sales activity for assigned district.
  • Works with Sales Representatives a minimum of three (3) days per week making customer calls and implementing territory improvement plans. Conducts field training and instructs Sales Representatives in applications of selling aids.
  • Conducts monthly sales performance reviews with each Sales Representative. Identifies opportunities for development, training, and performance improvement requirements.
  • Provides regular and accurate sales management reports to management. Addresses new business opportunities, current levels of sales/service, and territory improvement plans.
  • Participates in the recruitment of new Sales Representatives. Proposes selection and hiring of new Sales Representatives.
  • Perform other duties as assigned.

Key Skills and Competencies:

  • Strong communication skills – written, verbal, persuasion, motivation, facilitation of strong working relationships.
  • Strong supervisory skills in directing and coaching others. Must be able to direct and control the quantity/quality of work performed by subordinates. Requires the ability to manage deadlines and deliver achievement of assigned goals and objectives.


  • Bachelor’s degree or the equivalent there of in related experience.
  • 3 years field experience in sales alcoholic beverages or grocery industry strongly preferred.

How to Apply
Deadline: Interested parties should send their online applications on or before 30th May 2017

Correspondence: Applications and detailed CV to be submitted online at

Applications not meeting minimum requirements will not be considered. Only shortlisted candidates will be contacted.

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