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10 Jun 2017

Cytonn Investment Digital Marketing Intern Job

Cytonn Investments is an independent investment management firm, with offices in Nairobi – Kenya and D.C. Metro – U.S.


We are primarily focused on offering alternative investment solutions to global institutional investors, individual high net-worth investors, local institutional investors and diaspora investors interested in the East-African region.

We currently have over Kshs. 74 billion of investments and projects under mandate, mainly in real estate.

Responsibilities

  • Research and develop skills in digital marketing & strategies optimization with a Cytonn centric approach.
  • Develop digital marketing strategy, gather requirements, create requirements document and launch campaigns.
  • Monitor & analyse data from online programs to optimize strategies through the customer lifecycle.
  • Work across teams to create appealing and effective campaigns, communicating effective marketing concepts through articulate copy, design and metrics
  • Manage and execute various tests and campaigns via marketing tools across digital.
  • Liaise with digital agencies and other related digital material vendors.
  • Collaborate with internal teams to create content for digital platforms.
  • Collaborate with internal teams to create content for digital platforms.
  • Develop content strategies – video scrips, blog content, social media content and campaigns content & execute
  • Manage the firm’s social media platforms.
  • Any other duties as may be assigned from time to time

Requirements

  • KCSE grade B+ and above
  • Graduated or will graduate with at least a second class upper honours from a recognized university

Required skills

  • Knowledge of consumer marketing with a focus on developing/optimizing digital marketing programs & strategies.
  • Knowledge of a range of marketing channels, including mobile, online and direct marketing.
  • Knowledge of split testing methodologies in marketing with excellent reporting capabilities.
  • Ability to research best practices, report on competitive activities, deliver strategic recommendations and implement appropriately.
  • A highly self-driven individual with creative thinking skills and high energy. Must have proven genuine interest in digital marketing.
  • Sound familiarity with audio recording, videotaping, editing and digitizing raw footage.
  • Proficiency with analogue & digital editing systems and general production.
  • Outstanding capabilities on working on multiple assignments simultaneously.
  • Demonstrate leadership qualities and be committed to succeeding in a team context.
  • Demonstrate a passion for social media usage, management, and learning.
  • Proven verbal, written and presentation communication skills.
  • Basic knowledge of HTML and web editing is a plus.

How to Apply
Click here to apply

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